For Love & Lemons began as a tiny lemonade stand run by two adventurous 11-year-olds, Laura Hall and Gillian Rose Kern, in a small Wyoming town. Their lifelong friendship and business partnership, rooted in fearless individuality, unapologetic femininity, and unconditional familial love, eventually led them to the creative neighborhoods of Los Angeles. Here, lemonade stands transformed into vibrant dresses and delicately designed lingerie. Today, Laura and Gillian, leading a 100% women-led team of 40 collaborative dreamers, continue to infuse these principles into every fiber of their collections. For Love & Lemons is a dedicated group of talented individuals committed to delivering otherworldly designs with matching imagery.