Ellie Vail, recognized by Forbes as "one of the hottest jewelry brands in recent fashion memory," has brought creativity and innovation to her A-List favored brand. In 2014, she pioneered water-resistant jewelry, a significant advancement in the industry that attracted major retailers and accounts. Inspired by the resilience of stainless steel cuticle cutters, Ellie used the material as the foundation for her jewelry line. From line creation to market strategy, Ellie has driven every aspect of her brand's rise and continues to lead its rapid growth. Raised by a working mother, Ellie's resilience and entrepreneurial spirit inspire her to empower other entrepreneurs, proving that success is born from struggle.